Quick answer
OKRs set measurable outcomes (why/what success is); roadmaps sequence the work (what/when we build) — the roadmap serves the OKRs, not the reverse.
OKRs
Outcomes — ‘increase retention to 85%’ — measurable goals per quarter.
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Roadmap
Deliverables over time — what ships when — the work plan.
The connection
Roadmap items chosen to move the KRs — an item that moves no KR questions itself.
Common mistake
Roadmap-driven OKRs — writing goals that restate the plan; OKRs should test the plan’s worth.
Bottom line
OKRs set measurable outcomes (why/what success is); roadmaps sequence the work (what/when we build) — the roadmap serves the OKRs, not the reverse.
FAQ
If this post was helpful, you might also enjoy Outputs vs Outcomes in Project Management: What’s the Difference? and How to Create a Work Breakdown Structure (8 Steps).
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