Quick answer
The communication plan says what we’ll tell whom when; the stakeholder engagement plan says how we’ll move their attitude — communication is messaging; engagement is changing positions.
Communication plan
Messages, channels, frequency, owner — the sending plan.
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Stakeholder engagement plan
Current vs desired engagement per stakeholder, the actions to move them — the influence plan.
The relationship
Communication serves engagement — the messages move the attitudes.
Both needed
For stakeholders whose support must grow — not just be informed, but be moved.
Bottom line
The communication plan says what we’ll tell whom when; the stakeholder engagement plan says how we’ll move their attitude — communication is messaging; engagement is changing positions.
FAQ
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